We audit Make and Brevo, then rebuild segment paths, store links, and tracking. As your sales funnel conversion rate optimization agency, we match each level to the right offer and improve funnel sales.
We audit and rebuild the Make and Brevo funnel so each skill level receives the right nurture, offer, tracking, and store handoff.
We test each Make scenario to find broken routes, weak logic, and hidden failures.
The funnel technically runs, but faulty scenario logic, missing error handling, or failed handoffs may stop leads from reaching the right next step.
"We trace a quiz lead through Make and confirm whether the beginner, intermediate, or expert path receives the intended next action."
We inspect Brevo workflows, segments, timing, and delivery setup against the current funnel.
Existing Brevo automations may send weak sequences, use the wrong segment rules, or miss delivery issues that reduce sales.
"We check whether all 2,000+ subscribers remain in the correct beginner, intermediate, or expert journey after each email action."
We trace the full quiz-to-sale journey to explain where interest stops turning into sales.
The current funnel works technically but gives the team no clear answer on why subscribers fail to buy.
"We compare the beginner, intermediate, and expert paths to find whether the issue sits in capture, nurture, offer fit, or tracking."
We rebuild separate email journeys for beginner, intermediate, and expert subscribers.
One weak or misaligned sequence can treat three skill levels alike and reduce relevance across the list.
"A quiz result routes a beginner into a beginner nurture path while expert subscribers enter a separate sequence."
We set rules that match each Brevo segment with products suited to its skill level.
Beginners may be pushed toward advanced products, while experts may receive offers that are too basic.
"The beginner path excludes the advanced product, while the expert path can present it at the intended point."
We connect the rebuilt nurture paths to the digital product store and verify each handoff.
A weak store connection can break the path between a qualified email lead and the intended product sale.
"When a Brevo sequence reaches an offer step, Make passes the lead to the correct digital product path and records the result."
We add tracking that shows where leads leave the funnel within each skill level.
The team cannot see whether beginners, intermediate users, or experts drop off during capture, nurture, offer, or store handoff.
"The team can compare where each skill level stops moving, rather than viewing the whole 2,000+ subscriber list as one group."
We test the rebuilt paths and document how the team can review and maintain them.
A complex rebuild can fail after handoff if edge cases are untested or the team cannot follow the new logic.
"We test all three segment paths from quiz capture through offer and store handoff, then explain the logic in plain language."
Real engagements. Relevant to what you need.
Workflow Automation
Initial problem
Accounts payable processing required manual email monitoring, invoice extraction, ERP PO matching, and approval routing — consuming 60+ hours monthly.
Our solution
Built accounts payable workflow automation: automated email-to-invoice parsing, ERP PO matching, rules-based approval routing, and automated entry.
Result
60 hours per month of manual AP processing eliminated; automated workflow handles 81% of invoices end-to-end without finance team involvement.
"CogWorkLabs built accounts payable workflow automation that handles the full cycle without human input on standard invoices. Our finance team now reviews exceptions, not processes."
Workflow Automation
Initial problem
HubSpot CRM data quality had degraded to a point where sales team members routinely bypassed the CRM rather than trust it — missing fields.
Our solution
Built continuous CRM automation: automated contact enrichment via Clearbit API, duplicate detection and merge workflows, and activity logging.
Result
Data quality score improved from 52% to 89% within 45 days; crm adoption by sales team increased from 61% to 94%.
"CogWorkLabs built CRM workflow automation that enriches, deduplicates, and maintains our HubSpot. The automated workflow runs continuously and our sales team now makes decisions from data they actually trust."
Workflow Automation
Initial problem
Software delivery pipeline had seven manual intervention points — notifications, test routing, approvals, and comms — creating constant delays.
Our solution
Built delivery pipeline workflow automation using Zapier for lightweight event routing and n8n for complex workflows, from build to deployment.
Result
Release cycle time shortened by 40%; manual coordination points in the delivery pipeline reduced from seven to one.
"CogWorkLabs built Zapier and n8n workflow automation across the full delivery pipeline. Engineers now write code; the workflow automation manages the delivery process."
Email marketers rebuilding Make and Brevo funnels trust us to protect segment logic, offer fit, and drop-off tracking.
Companies we've worked with
Damco Solutions
Workflow Automation
US
Miquido
Workflow Automation
PL
Rootstrap
Workflow Automation
US
Diffco
Workflow Automation
US
Ciklum
Workflow Automation
UA
Damco Group
Workflow Automation
US
"CogWorkLabs built accounts payable workflow automation that handles the full cycle without human input on standard invoices. Our finance team now reviews exceptions, not processes."
P. Rajan
Vice President - Growth, Partnerships · Damco Solutions
"CogWorkLabs built CRM workflow automation that enriches, deduplicates, and maintains our HubSpot. The automated workflow runs continuously and our sales team now makes decisions from data they actually trust."
K. Kogutkiewicz
Founder & CEO · Miquido
"CogWorkLabs built Zapier and n8n workflow automation across the full delivery pipeline. Engineers now write code; the workflow automation manages the delivery process."
B. Lee
Co-Founder · Rootstrap
"The targeted workflow automation they built using n8n delivered payback in 6 weeks. Process analysis before automation design is how it should be done."
V. Peskov
Founder · Diffco
These use cases cover segment errors, weak nurture, store handoffs, and hidden drop-offs — the funnel gaps this rebuild fixes.
Current problem
A quiz lead enters Brevo at the wrong skill level, so the subscriber starts a nurture path that does not match their actual ability.
Automated workflow
Make passes the quiz result into three-tier Brevo routing, which places the lead into the matching beginner, intermediate, or expert path.
Human involvement
Your team reviews sample quiz results and approves the level-to-segment rules before launch.
Systems
Possible outcome
Each quiz lead starts in the right skill-level journey.
Our sales funnel optimization agency rebuilds your Make and Brevo journey through six clear phases, from audit to supported handoff.
We map the quiz, 2,000+ subscribers, three Brevo segments, Make scenarios, nurture paths, offers, and store handoff.
Join a 60-minute workflow review and provide read-only Make and Brevo access plus sample quiz and store data.
We test Make logic, API handoffs, Brevo rules, delivery risks, tracking gaps, and segment edge cases before coding.
Confirm known failures, share delivery concerns, and approve how missing or conflicting skill levels should be handled.
We document quiz capture, three-level routing, nurture timing, offer rules, store handoffs, tracking, and review points.
Approve the segment-to-offer map, tracking stages, and the rules for leads with incomplete quiz or profile data.
We run one real quiz-to-store slice through Make and Brevo using actual fields for all three skill levels.
Provide test subscribers and products, then review whether each level reaches the right nurture and offer path.
We rebuild the full Make and Brevo flow with segment rules, retries, error handling, store links, tracking, and UAT.
Run UAT with your team, review all three journeys, and approve live credentials and final offer content.
We launch the rebuilt funnel, watch Make errors and Brevo drop-offs, and provide a runbook plus a support window.
Attend go-live review, assign an alert owner, and use the runbook to confirm how future funnel changes are handled.
A 30-minute discovery call is enough to map your workflow and tell you whether automation makes sense.
We protect the three Brevo segment paths, Make handoffs, and store offers that decide whether this rebuild earns trust.
We review every Brevo segment and offer rule with you before launch, so beginners never receive the advanced product by mistake.
How we prove it
Segment and offer rules require approval before go-live.
We take no referral fees from automation or email platforms. We map your Make and Brevo setup first, then recommend what fits.
How we prove it
Design doc compares Make and Brevo options with tradeoffs.
We monitor Make scenario errors and Brevo workflow gaps, so failed runs and missed segment handoffs are caught before you find them.
How we prove it
Monitoring dashboard tracks Make errors and funnel drop-offs.
We map the quiz, three Brevo segments, Make scenarios, store handoff, and tracking into a weekly build plan before code starts.
How we prove it
Signed scope covers audit, rebuild, testing, and handoff.
A few words from the teams we've partnered with, sharing what it's been like to work with us and the impact automation has had on their day-to-day.
"CogWorkLabs built accounts payable workflow automation that handles the full cycle without human input on standard invoices. Our finance team now reviews exceptions, not processes."
60 hours per month of manual AP processing eliminated; automated workflow handles 81% of invoices end-to-end without finance team involvement.
P. Rajan
Vice President - Growth, Partnerships · Damco Solutions
"CogWorkLabs built CRM workflow automation that enriches, deduplicates, and maintains our HubSpot. The automated workflow runs continuously and our sales team now makes decisions from data they actually trust."
Data quality score improved from 52% to 89% within 45 days; crm adoption by sales team increased from 61% to 94%.
K. Kogutkiewicz
Founder & CEO · Miquido
"CogWorkLabs built Zapier and n8n workflow automation across the full delivery pipeline. Engineers now write code; the workflow automation manages the delivery process."
Release cycle time shortened by 40%; manual coordination points in the delivery pipeline reduced from seven to one.
B. Lee
Co-Founder · Rootstrap
These industries use the same quiz-to-segment nurture path that our sales funnel optimization agency rebuilds in Make and Brevo.
Course sellers use quizzes to place learners by skill level, then need Brevo nurture paths, matched offers, store events, and drop-off tracking for each tier.
A quiz routes beginners, intermediate learners, and experts to separate Brevo offers.
Coaching brands sort leads by experience or readiness, then use Make and Brevo to send the right program offer and track where each group stops.
An intake quiz sends each lead into the nurture path for the right coaching tier.
Training firms qualify buyers by role and skill level, then need separate email sequences, package routing, and segment-level funnel reporting.
A team lead receives manager training offers while new hires receive foundation courses.
Stores that recommend products from quiz answers need reliable segment updates, matched Brevo sequences, purchase links, and visible drop-off points.
A product finder sends each shopper to a Brevo sequence tied to the recommended range.
You'll work with named engineers and a dedicated delivery manager — not an anonymous team bench.
Awais builds the workflow automation itself — retries that actually retry, idempotency, audit trails — turning brittle scripts into RPA that holds up at production volume.
Zeeshan owns the architecture behind every build — choosing the stack, designing the integrations, and deciding where reliability layers like failure handling and human review gates need to sit before a system goes live.
Zegham designs the AI agents themselves — scoped permissions, bounded memory, evals, and monitoring — so an agent stays observable and safe in production, not just impressive in a demo.
Awais runs discovery, maps your process, and turns it into a scoped, build-ready plan for custom scripting and automation — staying your one named point of contact through sign-off.
Mughees designs the conversational AI behind chat automation — qualify, route, deflect, and hand off cleanly to a human — across ManyChat, Telegram, and Discord.
Common questions about hiring CogWorkLabs as your sales funnel optimization agency for a Make and Brevo audit and rebuild.
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Book a 30-minute discovery call. We'll map your current workflow and tell you exactly what we'd automate — and whether it's worth building.
